Part 9 continues the series of posts taken from my interview by a PR student working on a course paper. Question: Is it an easy balance between your family and your business? … [Read more...]
Linnie’s Advice to Future Public Relations Professionals, Part 7: PR Campaigns
Part 7 continues the series of posts taken from my interview by a PR student working on a course paper. Question: How do you come up with ideas for new PR campaigns? … [Read more...]
Linnie’s Advice to Future Public Relations Professionals, Part 6: Preparing for Public Relations
Part 6 continues the series of posts taken from my interview by a PR student working on a course paper. Question: How do you go about signing new contracts and gaining new clients for your firm? Answer: To sign new contracts and gain new … [Read more...]
Are There Gaps in Your Institutional Advancement Office or Foundation?
I’m excited to offer you an assessment that can help you answer this question. If you’re a leader in higher education, please use the assessment to identify any gaps in your advancement office or foundation and then develop a plan to resolve them. … [Read more...]
Using Virtual Assistants to Do More with Less
Meet Victoria and Thomas. Both are college professors. Both have families, active social lives and calendars full of civic obligations. Both of them are incredibly busy at work. However, one is thriving, and one is drowning. Victoria is thriving. … [Read more...]