If you are new to social media, it can be overwhelming. It’s new, it changes every day and its impact and effectiveness are often difficult to measure. So how can someone interested in building his or her personal brand do so using social media? … [Read more...]
16 Steps to Establishing Your Own Business
There are many different business models and ideas and approaches to establishing your own business. Before establishing my company, I read many books and online articles. Afterward, I was ready to get started and, in the words of Nike, just do it! … [Read more...]
Getting to Know 7 African-American Female Authors and Communicators in Virginia
I love many things, including Fridays, like-minded women, good food and great advice. A networking luncheon and seminar featuring African-American women authors and communicators allowed me to experience all of these things – within a three-hour … [Read more...]
Do You Make These 10 Interview Mistakes?
In a time when there is economic uncertainty and record levels of unemployment, I am often amazed by the number of people who shoot themselves in the foot when it comes to applying and interviewing for positions. Being an employer, I have encountered … [Read more...]
Why a Donor Communication Plan is Vital
I have worked in the public relations and fundraising professions for many years, and I continue to be grateful for how closely these two professions are linked. Both professions are about relationship building and communication, and there are many … [Read more...]