Part 9 continues the series of posts taken from my interview by a PR student working on a course paper.
Question:
Is it an easy balance between your family and your business? Read the rest of this article »
Part 6 continues the series of posts taken from my interview by a PR student working on a course paper.
Question:
How do you go about signing new contracts and gaining new clients for your firm?
Answer:
To sign new contracts and gain new clients for my firm, I:
Currently, my company is developing a comprehensive plan to “put us on the map.” Once we begin implementing the plan, we will see an increase in the number of contracts and clients.
Are there other ways that you gain new clients? What works best for you?
Part 5 continues the series of posts taken from my interview by a PR student working on a course paper.
Question:
What made you decide to go into business for yourself?
Answer:
I started my PR firm in May 2008 for several reasons. First, it was on my “bucket list.” (A “bucket list” is a list of things people want to accomplish before “kicking the bucket.”) My bucket list included starting a company before the age of 40. I accomplished that goal two years before turning 40.
The main reason I started my company is because I saw people less talented than me running successful PR firms, and I knew that if they could do it, then I could too. So many people profess to be true PR professionals, but many of them are not. I believe that organizations and individuals deserve excellent PR representation, and I knew I could provide it – and I do.
A few more reasons can be found in this blog article.
What about you? If you run your own business, please share why you went into business for yourself.
Part 4 continues the series of posts taken from my interview by a PR student working on a course paper.
Question:
How competitive do you think the job market is right now? Read the rest of this article »
I have a very busy schedule and try not to bite off more than I can chew. Further, I do not believe in dropping balls or bowing out of commitments. Therefore, over the years, I have developed and implemented processes, procedures and systems that allow me to do more with less. The key? Checklists.
I have checklists for almost everything, and I use them in both my professional and personal lives. For example, I have checklists that I use when developing proposals for prospective clients; signing new clients, hiring new associates and, of course, one for terminating them. I have a checklist for making travel arrangements, scheduling meetings and developing PowerPoint presentations. Read the rest of this article »