Linnie’s Advice to Future Public Relations Professionals, Part 10: Misconceptions about Public Relations

Part 10 continues the series of posts taken from my interview by a PR student working on a course paper.

Question:
Do you consider that there are any misconceptions about the public relations profession? Read the rest of this article »

Penn State: Lessons on Accountability, Leadership and Responsibility

I sent the following email message to my team a few weeks ago:

Good evening, colleagues!

Please print this article and bring it with you to our next team meeting.

Thank you!

http://www.csmonitor.com/USA/Justice/2011/1107/Did-Penn-State-officials-ignore-sexual-abuse-allegations

Read the rest of this article »

PR in the Public Sector

Lydia Fink-Cox, our guest blogger, is a technical communicator and freelance writer and editor. A proud Michigan native, she currently resides in Kalamazoo with her husband and two children. Linnie is pleased to have Lydia as a guest blogger.

Public relations have long been used by individuals and corporations to improve or change their image. Successful PR can turn things around for an individual in a PR crisis or by a corporation trying to reinvent itself. However, I have noticed a new arena of PR: the public sector.

Here in Michigan, where we’ve lead the nation in unemployment in recent years, there have been numerous ideas tossed around about how to keep people and jobs here, how to increase tourism and how to turn things around for our state. Read the rest of this article »

Super Bowl PR Faux Pas

I have to admit that I am not a sports fan. I typically watch games on TV to keep my husband company or attend games to enjoy the company of friends. In fact, when my husband and I made plans to attend a professional football game in November 2010, I considered taking my Kindle.

When the “granddaddy” of all sports games – the Super Bowl – came on last week, I took off my “pseudo” sports fan hat and put on my PR diva / PR college professor hat. And I was not disappointed. Some of the TV ads were interesting, but they were not what caught my eye. What captured my attention were the public relations-related faux pas committed. Read the rest of this article »